Québec’s Law 25 is a prelude for what’s coming up in Canada, while CDP (customer data platform) is more than just cooler talk among digital marketers. These trends are set to reshape the industry, as consumer data collection takes on …
Artificial intelligence and machine learning are becoming integrated into many aspects of a dealership’s operations Mention artificial intelligence and how it is being used by dealerships in marketing, sales, finance and service, and you’ll discover it already exists but just …
CADA 360 offers dealer members digital, printed and online educational resources to help keep employees healthy, happy and productive. For the dealership benefits administrator, staying on top of all the benefit program details while staying abreast of all the latest medical …
A Montreal-based start-up, Hippoc, says it found a way to combine artificial intelligence (AI) and neuroscience to develop advertising and multimedia strategies. The company’s founders, Jean-Maxime Larouche, CEO of Hippoc, and Kévin Combe, co-founder, developed the vision where AI and …
At NADA, the Canadian auto dealer team caught up with a handful of DMS providers to get a sense of what’s new in their world. Every year at NADA, our team likes to talk with the leaders in the dealership …
Offering dealership employees a retirement savings plan is a solid step to boost retention Canadians now need more money than ever to retire — and many say they aren’t able to save enough to meet their needs. A recent article in …
Offering affordable Home and Auto insurance to your employees is an added benefit that can help retention and recruitment efforts. CADA member dealers who want to enhance the overall benefits package for their employees can offer them access to a …
Auto industry analysts point to positive outlook for new car sales If 2024 is anything like 2003, new car sales in Canada will continue the robust recovery from the combination of COVID, supply chain shortages, rising interest rates, inflation and the …
Better training for your dealership’s F&I teams can improve the department’s profitability — and boost employee retention. For dealers, the outcomes of customer discussions in their business offices — whether online or in person — have a direct impact on their dealership’s …
In every small and large town across Canada, where there’s a need, you’ll find a dealer making a difference. Whether it’s providing financial assistance, volunteer support or assistance to a charity, organization or association, Canadian dealers are always willing to …
Dealers can expect similar demand for new and used vehicles in the months ahead. As we near the end of the year, it is clear that used vehicles remain the go-to option for many consumers. And yet, new vehicle inventory …
Garage insurance programs adapt to cover new types of risks and perils dealers now face. Dealers have enough to worry about today. Changing consumer expectations, managing relations with their OEMs, growing new and used vehicle sales and keeping their teams …
